ARY, short for Ariadne Loinsworth, has long been one to watch on the European alt-pop scene. Inspired by her friends on the Oslo techno scene and the simplicity in dynamics of techno and trance compositions, ARY sought to mix these rules with her own musical capacity, creating what Norwegian it-magazine Natt&Dag baptized as ‘Techno-Pop’.
 Using her analog synths and drum machines to create captivating, melancholic landscapes, leaving the listener unsure of whether they’d like to dance or cry.